Purpose is just for Millennials: Myth 4
24 April 2018
In the fourth of our series of how has purpose transformed some of the world’s largest brands, we see how purpose affects all employees.
It’s no secret that a great purpose helps businesses to recruit and retain the best people. Purpose energises employees and empowers them to achieve amazing things. It gives their careers genuine meaning and weight. Purpose helps people understand the greater value of the business, and how important their individual roles are.
Attracting and keeping the...
