Lonely Marketers join Together to support struggling recruitment firms

A collective of individual recruitment marketers have joined forces over the weekend to support “recruitment businesses”.

‘Together’ is an initiative to support “recruitment businesses put into the most difficult positions” because of the Covid-19 pandemic.

Growing out of the Lonely Marketers WhatsApp group led by Glenn Southam, the effort will see marketers from a wide range of recruitment firms help colleagues from struggling businesses with a variety of offerings including:

  • A 45-minute video kick-off session to understand your business more and what marketing ‘quick wins’ are available.
  • A dedicated three-person hub with a variety of experience and insight to support, likely through WhatsApp and email.
  • Invitation to the collective WhatsApp Together group for reactive marketing guidance and experience sharing.
  • Access to technology, guides and tools where possible from a selected group of suppliers – at no cost.

“Basically, the Lonely Marketers community of 130+ people reacted to [Prime Minister] Boris’ [Johnson’s] announcement on Saturday by asking what we can do to help businesses most severely impacted by lockdown/corona,” Southam said.

Companies that can receive help “may be from the hospitality, leisure and retail sectors but not exclusively”, a statement from Lonely Marketers says on its website.

“If you understand that you need marketing but you simply do not have the time or available resource at the moment, then Together may be for you,” the statement on the website says.

“What Together is not is an offering to be taken advantage of,” the statement warns. “We’re not a free replacement or addition to existing marketing functions.

“If you’re struggling at the moment and want to maintain your brand presence but don’t know where to look, what to do or who to ask, then give us a shout.”

For more information or to apply, visit here.

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