CV-Library looks to attract 500,000 CVs with new ad campaign
10 September 2013
Generalist job board CV-Library is launching what it calls its “biggest and most widespread offline advertising campaign” this week.
Tue, 10 Sep 2013Generalist job board CV-Library is launching what it calls its “biggest and most widespread offline advertising campaign” this week.
The campaign will involve advertising on TV, across the London Underground, train stations throughout the UK and in 650 gyms.
CV-Library says it hopes to take its current total of 6.6m CVs on its database to over 7m.
In particular, CV-Library says its three-month campaign will have “a strong presence” in Bristol, Newcastle, Manchester, the South-East and London.
The TV ad will be shown on channels including Comedy Central and Sky News. In June this year the firm started advertising on on-demand TV service 4 on Demand (4oD).
The campaign will involve advertising on TV, across the London Underground, train stations throughout the UK and in 650 gyms.
CV-Library says it hopes to take its current total of 6.6m CVs on its database to over 7m.
In particular, CV-Library says its three-month campaign will have “a strong presence” in Bristol, Newcastle, Manchester, the South-East and London.
The TV ad will be shown on channels including Comedy Central and Sky News. In June this year the firm started advertising on on-demand TV service 4 on Demand (4oD).
- Click for more on how CV-Library and other job sites pushed their brands at the start of 2013 with major campaigns.
