Financial recruiter Goodman Masson has chosen Active Dashboards software from Dynistics to provide a highly visual graphical representation of key performance and operational targets across the organisation.

Active Dashboards is used to graphically represent individual consultants’ operational statistics as well as other key performance measures broken down by client organisation.

The dashboard software is being developed and rolled out to the 15-strong management team to monitor real-time financial performance and by the marketing team to measure return on marketing investment.