Acquisition helps Nicholas Associates expand in construction sector

‘Apprentice to boardroom’ talent solutions provider Nicholas Associates Group (NAG) has acquired a number of key construction labour contracts and launched a new brand.

Following the dissolution of a competitor, NAG’s new company is called Cra-Cro Site Services. 

The new brand will specialise in helping skilled, experienced construction workers and tradespeople find jobs across the UK.

Cra-Cro is an original brand name used by NAG founder Nick Cragg when he launched his first company back in 1975. The brand has been revived and will sit alongside the NA Construction brand which recruits professionally qualified roles such as quantity surveyors, commercial managers and site management professional roles in order to differentiate and complement each specialism. 

Cra-Cro Site Services will focus on recruiting skilled construction workers such as bricklayers, plasterers, joiners, electricians, plumbers, painters, decorators and general labourers, and will be able to place over 100 workers in roles each week. Working with both local subcontractors and leading construction companies, the new division currently has contracts to provide skilled labour to Seddon Construction, Horbury Group and Henry Boot.

The new company will be led by Steve Davis. He will report to Paul Brammer, managing director of NAG and work alongside Matt Wainwright, who is head of NA Construction recruitment.

Brammer said: “Our intention is to develop Cra-Cro Site Services as the ‘go to’ as a specialist recruiter trusted by construction firms to source and place reliable and highly competent temporary construction workers.”

Operating from a UK-wide network of over 33 offices, the Cra-Cro Site Service and NA Construction team specialise in helping companies improve their talent acquisition and engagement strategies.

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