Skip the job application, more satisfaction guaranteed with pizza order
20 May 2013
Ordering a pizza for delivery offers a better user experience than applying for a job, a recruitment consulting specialist has claimed.
Mon, 20 May 2013Ordering a pizza offers a better user experience than applying for a job, a recruitment consulting specialist has claimed.
Calling the typical job application experience “almost brutal”, Russell Beck, head of consulting at recruitment group Impellam, pointed out that pizza delivery companies create an efficient, transparent and rewarding experience for its customers within a 20-minute transaction.
If he orders a pizza, Beck said he can “track down” the status of the pizza’s creation and delivery. In contrast, candidates cannot track the process of their applications, and recruiting organisations typically fail to get right the process of seeking, working with and responding to candidates within 35 days.
“We can’t even engage with candidates when it’s not time sensitive,” Beck told a London audience last week at SRTech13.
Beck’s company is the parent of recruitment brands Blue Arrow, Carlisle Managed Services, Chadwick Nott, SRG and Tate, among others.
Beck criticised lengthy and unwieldy application practices on jobs and careers sites that require candidates to provide home postal addresses and home telephone numbers at the first stage of application. At that point, Beck suggested, such information is irrelevant.
He called on the audience to focus on what candidates really wanted, which is to engage with recruiting and employing organisations “but on their terms… they want to engage with you to get a job and to know more about you but on their terms”.
Calling the typical job application experience “almost brutal”, Russell Beck, head of consulting at recruitment group Impellam, pointed out that pizza delivery companies create an efficient, transparent and rewarding experience for its customers within a 20-minute transaction.
If he orders a pizza, Beck said he can “track down” the status of the pizza’s creation and delivery. In contrast, candidates cannot track the process of their applications, and recruiting organisations typically fail to get right the process of seeking, working with and responding to candidates within 35 days.
“We can’t even engage with candidates when it’s not time sensitive,” Beck told a London audience last week at SRTech13.
Beck’s company is the parent of recruitment brands Blue Arrow, Carlisle Managed Services, Chadwick Nott, SRG and Tate, among others.
Beck criticised lengthy and unwieldy application practices on jobs and careers sites that require candidates to provide home postal addresses and home telephone numbers at the first stage of application. At that point, Beck suggested, such information is irrelevant.
He called on the audience to focus on what candidates really wanted, which is to engage with recruiting and employing organisations “but on their terms… they want to engage with you to get a job and to know more about you but on their terms”.
