How (not) to do recruitment videos, Twitter-style
7 December 2012
Dry humour and deliberately low production values are the central features of a recruitment and attraction video launched earlier this year by social network Twitter.
Fri, 7 Dec 2012
Dry humour and deliberately low production values are the central features of a recruitment and attraction video launched earlier this year by social network Twitter.
While touting itself as a deliberate attempt at being bad, and showing exactly what a recruitment video should not do, it has attracted over 1m views. Go figure, as they might say that side of the Atlantic. See the YouTube video below the ad:
In case you weren't beady-eyed enough, when the list of available jobs flashes up halfway through the video, roles include 'unicorn slayer', 'recruiting video specialist' and 'did you really pause to read this?'. Yes, Recruiter did so you don't have to.
Dry humour and deliberately low production values are the central features of a recruitment and attraction video launched earlier this year by social network Twitter.
While touting itself as a deliberate attempt at being bad, and showing exactly what a recruitment video should not do, it has attracted over 1m views. Go figure, as they might say that side of the Atlantic. See the YouTube video below the ad:
In case you weren't beady-eyed enough, when the list of available jobs flashes up halfway through the video, roles include 'unicorn slayer', 'recruiting video specialist' and 'did you really pause to read this?'. Yes, Recruiter did so you don't have to.
