A new advertising campaign from jobsite reed.co.uk will ask the public to decide which TV ad they want to see aired.

The jobsite shortlisted six ads after asking 20 ‘up-and-coming’ directors to create a 30-second commercial for the firm.

Online voting starts today and runs into next month, with the winning ad running on national television from January and the winning filmmaker receiving a £10,000 cash prize.

Martin Warnes, managing director of reed.co.uk, says: “Combining the best product with innovative and exciting ways of engaging with candidates are fundamental to us providing the most effective service to our clients.

“Giving one filmmaker the opportunity to have their ad shown on national TV with the backing of a public vote could be a career changing moment.”