Recruiters have a vital role to play in the promotion of professional qualifications, according to Home Learning College academic director Dave Snow.

Snow’s comments follow research conducted among jobseekers by Home Learning College and reed.co.uk, which shows 51% of workers consider gaining a professional vocational qualification a vital step in achieving long-term career goals, while 84% described it as essential or beneficial to their career development.

Snow says: “The research shows that jobseekers are willing to invest in vocational study if they believe it will deliver the desired results. The recruitment industry is well-placed to act as a link between employers and candidates when it comes to promoting the value of vocational qualifications in developing real-life practical skills.”