Jobsite will gain a significant foothold in the London jobs market when it becomes the official online recruitment partner for the Evening Standard and the free newspapers Metro (London) and London Lite.

The deal with Associated Newspapers, which takes effect at the end of April, will provide Jobsite with immediate access to a print audience of 3.2m and online audience of about 1m. The audience represents a major working population commuter demographic for South-East England.

"We believe that our new partnerships are a critical part of meeting one of the biggest ongoing recruitment challenges — finding passive jobseekers as well as active ones," Jobsite UK chief executive Keith Potts told Recruiter.

"They represent part of a strategy that has focused on going to where the candidates are and talking to them directly — a key component of Jobsite's consistent success and profit- ability in the turbulent online world, as we never stop looking for new ways to improve our audience reach."

All daily and weekly job pages across all three titles will carry the Jobsite branding within their classified job headers. No monetary value was available for the deal but Potts said a "shared risk and reward model" across both parties was key to the agreement.

Jobsite is part of Associated Northcliffe Digital and a sister company to Associated Newspapers in the Daily Mail and General Trust stable.