Job boards help reach more ethnically diverse candidates_2
10 September 2012
Job boards are reaching a more ethnically diverse audience and are more representative of the general population, a gathering of recruiters heard.
Alastair Cartwright, commercial director at En
Alastair Cartwright, commercial director at En
Job boards are reaching a more ethnically diverse audience and are more representative of the general population, a gathering of recruiters heard.
Alastair Cartwright, commercial director at Enhance Media, producers of the National Recruitment Online Annual Survey (NORAS) told recruiters at an eFianancialCareers.com-hosted event that this was an important factor for employers who wanted to increase workplace diversity.
Cartwright presented figures that showed that while 4% of the general population were Asian and 2% Black, according to 2001 data, the corresponding figure for online jobseekers was 5% for both groups. It is similar for people of Chinese, mixed and other ethnic backgrounds.
Alastair Cartwright, commercial director at Enhance Media, producers of the National Recruitment Online Annual Survey (NORAS) told recruiters at an eFianancialCareers.com-hosted event that this was an important factor for employers who wanted to increase workplace diversity.
Cartwright presented figures that showed that while 4% of the general population were Asian and 2% Black, according to 2001 data, the corresponding figure for online jobseekers was 5% for both groups. It is similar for people of Chinese, mixed and other ethnic backgrounds.
