CNA International has re-branded its multi-placement division, CNA Recruitment, as Wilde Pure Search.

Managing director Ian Peters says: “We needed to differentiate between the two recruitment companies within the group, so we asked a marketing consultancy to come up with a new name for CNA Recruitment. They suggested Wilde Pure Search as a tribute to our founder and CEO Albert Wilde.” 

CNA International has 30 executive search offices in the UK and Europe, while Wilde Pure Search plans to open a further four offices over the next two years.