A recent report has flagged up how in-house recruiters measure recruitment effectiveness, but also revealed how only a little more than a third (39%) say they are satisfied with their ability to make decisions based on their recruitment data.

The report, ‘Data and Measurement: Key Insights’, was published by The FIRM, in partnership with Eploy.

Information for the report was gathered via surveys and roundtable events with members of the FIRM [the Forum for In-house Recruitment Managers]. While the report reinforces that well-established metrics such as Time-to-hire and Cost-of-hire are still heavily relied upon, it also points out that in-house recruiters want “more time to do the ‘fun stuff’ with their data. They want data insights that help them make decisions, improve processes, deliver a stellar candidate experience with a super-efficient workflow and maximise their return on recruitment advertising investment”.

Also, the report notes that in-house recruiters encounter “many challenges” in gathering and collating data such as “data in different systems, unreliable data and delays in getting information back from hiring managers”. The means of accessing and presenting data can also be problematic, with Excel and Powerpoint identified as the top two (81% and 72% respectively) methods for presenting metrics.