The nature of the beast
13 September 2012
In his first public interview, Rob Brouwer, chief executive officer of Monster UK and Ireland, explains the online recruiter’s plans to take market share from recruitment print advertising
In the recruitment world there are small and medium-sized companies, big players and Monsters. Certainly, the global online recruiter identified by its klaxon-nosed mascot is a beast at the recruitment table.
But in the UK, Monster, rather like ‘Trump’, is now dangerously baring its teeth to its print rivals for recruitment revenue.
Rob Brouwer, the...