Marketing man
13 September 2012
Last November, Mike Sole became Accounting Technician of the Year 2003. AT met the AAT member from Kent who was praised for his hard work in winning business.
For many non-accountants, their preferred way of dealing with their accounts is to put all their receipts, statements and other paperwork in a big carrier bag – and hand it all over to someone who knows what they’re doing. Well, that was exactly the premise behind a marketing strategy that helped Accounting Technician of the Year, Mike Sole FMAAT, attract a number of...