Loss leader

Graham Sadd, chief executive of the as yet unprofitable e-commerce company Infobank, is unashamedly non-techie. He is also about to hit the big time, he assures Mark Whitehead

For someone who earlier in the day was announcing that his company had, yet again, made a loss, Graham Sadd seems remarkably relaxed. “I don’t have time for opinions. I eat, drink and breathe this stuff,” he jokes, laughing and pointing to his desktop computer. His manner is friendly and disarming.

But his confidence is absolute. His company, Infobank, has not...

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