The five-step plan for better bids

Purchasers are quick to complain about the quality of proposals they receive from suppliers. But, says Jon Williams, if they want to get better results, buyers need to improve the way they solicit bids

So you’re one of the lucky ones. Your suppliers always submit bids that fully meet your expectations. Their proposals articulate a compelling story, showing real understanding of your needs. They explain clearly and lucidly how the solution will be delivered. They look professional and they’re a joy to read.

Really? Actually, if there is one topic that can unite...

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