Suppliers play key role in relaunch of Jensen cars_2

Supplier relations have been crucial in the relaunch of the wholly outsourced Jensen luxury sports cars. The car maker’s low-volume output of 330 vehicles in the first year and 600 or so annually from next year has created special problems for lining up s

“We would like to have a smaller number of suppliers, but we have around 200,” said Keith Rauer, managing director of Jensen Motors and a former corporate procurement manager with truck maker Leyland DAF. “It’s been a difficult process to manage at times, particularly if you have a number of suppliers in the initial selection and then find they are not up to the job...

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