Purchasers urged to focus on selling
28 August 2012
Purchasing is about selling, not buying, according to the group procurement director at drinks giant Diageo.
Allan Burns was set to tell the CIPS conference in London: “Purchasers must be able to sell themselves and their services so internal clients notice them.”
Burns, who comes from a sales and marketing background and has been director of procurement for two years, is a keynote speaker on the first day of the conference in London this week.
He was to give...