Going head to head

Never go into a negotiation unprepared… well, that’s obvious, but what exactly should you do? The preparation process involves a good deal of psychology.

Negotiation is all about preparation and failure to prepare dramatically decreases the chances of an outcome in your favour. "If you don’t prepare you will get caught out on your weaknesses," says Robin Chandler, a partner at the Impact Factory, a consultancy.

Introspection

Identifying key issues and gathering data is important to the preparation...

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