The best a deal can get
28 August 2012
WINNER Best purchaser-supplier partnership
Gillette UK and Crown Cork & Seal
A partnership between Gillette and an aerosol can supplier has resolved expensive problems caused by rejected products and missed deadlines
Its products have famously been branded “the best a man can get”, endorsed by England football captain David Beckham. But Gillette’s marketing magic counts for nothing if its products are not on the shelf in perfect condition and in time to meet consumer demand.
Supplier reliability and high-quality output are crucial to a slick manufacturing process....