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Coca-Cola Enterprises didn’t suffer from a lack of applicants — just too few of the ones they needed. SAS London gave the firm a rebranding

July 2012 | By Vanessa Townsend

Coca-Cola Enterprises didn’t suffer from a lack of applicants — just too few of the ones they needed. SAS London gave the firm a rebranding

THE CHALLENGE

Coca-Cola Enterprises (CCE) may be inextricably linked with the...

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