Employees the key as LV= rebranding pays off
16 May 2012
Putting its employees at the heart of its employer brand paid off handsomely for LV=, the public face of insurance and financial services mutual society Liverpool Victoria.
Wed, 16 May 2012
Putting its employees at the heart of its employer brand paid off handsomely for LV=, the public face of insurance and financial services mutual society Liverpool Victoria.
In the past four years an overhaul of the LV= brand has helped reduce the cost of recruitment from £4m to £2m a year.
The company hired 1,200 staff in the past 12...
Putting its employees at the heart of its employer brand paid off handsomely for LV=, the public face of insurance and financial services mutual society Liverpool Victoria.
In the past four years an overhaul of the LV= brand has helped reduce the cost of recruitment from £4m to £2m a year.
The company hired 1,200 staff in the past 12...
