Communication helps Cott change_2
3 April 2012
Effective communication with customers paid dividends for soft drinks supplier Cott Beverages when it cut product lines after it analysed their costs and profitability.
Effective communication with customers paid dividends for soft drinks supplier Cott Beverages when it cut product lines after it analysed their costs and profitability.
It meant producing change from chaos, said former Cott sales director Peter Birkholm. After entering the UK in 1993, Cott soon became a branded supplier to major grocery chains. By 1997, Cott had...
It meant producing change from chaos, said former Cott sales director Peter Birkholm. After entering the UK in 1993, Cott soon became a branded supplier to major grocery chains. By 1997, Cott had...