Spreading the word: Making the most of your referrals

Recruiters have more tools and technologies than ever to put together an effective referral programme

Dan Kirkland, head of operations at applicant tracking software (ATS) developer TribePad, recently listened to a talk on social media by the Manchester United group managing director Richard Arnold, who said the club could reach more than 1bn people through 12 channels. “Although this is an extreme, if you ever needed to be convinced by the power of social media [for...

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