A new executive search and global talent advisory practice, Elevate Talent supports companies to source leaders from across sports, entertainment, media, lifestyle, technology and gaming.

The launch of Elevate Talent follows the acquisition of SRI, a leading executive search and talent optimisation firm operating in 15 cities across North America, Europe and the Asia-Pacific region. Since its founding in London in 2001, SRI’s team have supported over 1,000 organisations around the world.

The move both broadens Elevate’s multi-industry expertise and expands its global presence, adding to Elevate’s operations in brand consulting, strategy, creative, premium hospitality, audience measurement, marketing and revenue analytics, and data-driven insights. 

Elevate is led by Al Guido, who also serves as president of the US’s National Football League team, the San Francisco 49ers. The 49ers are the 2023 NFC Champions competing in Super Bowl LVIII this Sunday.

Jim Chaplin, formerly CEO of SRI, will become global president of Elevate Talent. In his 14 years at the helm of SRI, Chaplin and his experienced management team have spearheaded the company’s transformation from a UK-based sports specialist firm to a global leader in the executive search space, helping organisations solve critical board structure, governance and C-suite issues with talent and advisory solutions.

Elevate’s chief people officer Liz Moulton will serve as chairman of Elevate Talent. She joined Elevate last year from Activision Blizzard, where she oversaw all aspects of executive talent strategy, including succession planning and organisational design across three business units comprising over $8bn (£6.34bn) in revenue. Moulton has previous experience with Korn Ferry and Spencer Stuart.

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