The social recruitment platform Jobandtalent is launching a mobile app for the Apple iPhone after it found that 40% of traffic came from its mobile website. Originally set up in Spain, the platform launched in the UK in 2012 and uses an algorithm that analyses the linguistic patterns in the structure and phrasing of job adverts and CVs to match candidates with jobs. Its corporate users include Accenture, G4S, GE Capital, Direct Line Group, Fujitsu, Nationwide and Morgan Stanley, and it has just begun working with agencies. 

Juan Urdiales, who set up the company with fellow Spanish entrepreneur Felipe Navio, told Recruiter that the mobile environment has become one of its main strategic focuses and it aims to become “a personal headhunter” in a candidate’s pocket. “Some people check their mobile devices more than 95 times a day and we want to be in that space,” he explained. “We see mobile as helping connect to a lot of passive candidates who don’t want to go to the desktop.” Urdiales added that he hoped the app would help to convert passive candidates to active ones. 

Urdiales and Navio set up the company after they felt that the proliferation of job boards and recruitment channels meant too many professionals were missing job opportunities, so they wrote the algorithm to match jobs with talent. The platform has 500,000 registered users and revenue comes from job postings and feeds from employers. 

The mobile app climbed into the top 15 business apps in the UK Apple app store before its official launch and an Android version is in development. As well as giving users a list of the jobs they are suited to, there is also a social section on the app that connects their account to Facebook and LinkedIn so they can find out if they have a connection at the company or make a referral from their networks. The digest of jobs will initially be sent out weekly but eventually users will be able to sign up for a daily feed.