Ask the expert: February 2017

A number of factors affect what is a ‘good’ net profit, in particular investment for future growth. In a typical year of investment then 10-20% net profit is OK

Q1: Our net profit has been between 10% and 20% for the last three years. Is that good and what can I do to improve it?

A number of factors affect what is a ‘good’ net profit, in particular investment for future growth. In a typical year of investment then 10-20% net profit is OK; 20-30% is good while 30%+ is excellent. If it was a year...

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DeeDee Doke, editor

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