Using crowd-sourcing to create organisational change
10 April 2013
Barack Obama famously crowd-sourced the finance for his election campaign - a powerful example of the ability of new technology to create a great aggregate result out of lots of small voluntary actions.
Wed, 10 Apr 2013 | Sarah Lewis, chartered psychologist
Barack Obama famously crowd-sourced the finance for his election campaign - a powerful example of the ability of new technology to create a great aggregate result out of lots of small voluntary actions.
But crowd sourcing really refers to the age-old process of recruiting groups to complete tasks that...